Electrical Business

Webinars
Mastering content in a B2B marketing strategy – WEBINAR
July 16, 2024 at 3:00pm

Content marketing allows you to tell your business’s unique story and showcase your expertise while reaching customers across their buying journey.


By Anthony Capkun


When it comes to attracting and engaging current and future customers, high-quality content is crucial for building trust and long-term relationships.

Join leading experts on July 16 (3 pm EDT) to learn content marketing strategies and tips during a free live webinar. They will dive into topics such as:

• Best practices for content strategies
• How to truly understand your target market and its challenges
• Identifying opportunities for new marketing programs
• Actionable takeaways to help build connections and drive trust with customers

Meet the Panel

CASEY CORNELIUS is head of Content and Client Services at CredSpark, where she helps clients think about creative and interesting ways to leverage interactive content to achieve multiple goals.

MELISSA MATTOON is a Senior Strategist at studioID, where she spearheads strategies for business-to-business clients looking to differentiate themselves in competitive markets through engaging, audience-driven content.

STEFANIE CROLEY is the Project Manager at the custom content studio, Amplify, where she is passionate about communicating brand messages to promote trust, preserve integrity, and increase visibility.

Don’t miss this opportunity to elevate your marketing game and gain a competitive edge.

 


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